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About society22 PR’s
health care division
Our dedicated HealthTech team combines deep sector expertise with award winning execution. We ast as an extension of your leadership team, ensuring every story we tell advances your business objectives and builds the market presence you need to win.
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The HealthTech Communications Agency
Our clients have raised over $1B and secured partnerships with Fortune 500 health systems. Here's how we turn innovative healthcare technology into market leadership.
Great health-
tech dies in obscurity
You've built technology that could save lives and reduce costs. But in healthcare's risk-averse buying environment, innovation alone isn't enough.
Without strategic visibility, your breakthrough solution remains invisible to the people who need it most. At Society22 PR, we don't just create buzz—we build the credibility and market presence that drives real business outcomes for HealthTech companies.
Why HealthTech Companies Choose Society22
Proven track record
We've guided companies, Buoy Health, Tebra, Kareo, and dozens of other HealthTech leaders through critical growth phases. Our campaigns have directly contributed to:
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$1B+ in announced funding rounds
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40+ enterprise partnerships with major health systems
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20,000+ placements in tier-1 healthcare media
Healthcare-First Approach
Unlike generalist agencies, we live and breathe healthcare. Our team includes former healthcare journalists, ex-startup marketing leaders, and consultants.
We understand compliance, buying cycles, and what actually moves the needle in this industry.
Business-Aligned Strategy
Every story we tell, every media placement we secure, and every thought leadership piece we craft is designed to support your revenue goals.
Not just vanity metrics— real
business outcomes.
Four Critical Visibility Challenges We Solve
Trust deficit in high-stakes decisions
Healthcare buyers need external validation before they'll engage. We secure strategic coverage in Modern Healthcare, STAT, Forbes Healthcare, and MedCity News—the publications your prospects actually read and trust.
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Invisible Leadership in a Noisy Market
Your CEO's expertise is your competitive advantage, but if they're not recognized as an industry voice, you're missing opportunities. We position founders and executives as go-to sources.
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Unclear Value Proposition That Confuses Buyers
Complex healthcare solutions require crystal-clear messaging. We distill your innovation into compelling narratives that resonate with everyone from CISOs to CFOs
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Wasted Momentum Around Major Milestones
Funding announcements, partnerships, and product launches are rare opportunities to capture attention. We maximize every moment with integrated campaigns that drive lasting impact.
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Our healthtech
focused services
Strategic Media & Thought Leadership
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Tier-1 healthcare media relationships (Modern Healthcare, STAT, Forbes)
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Executive positioning and interview training
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Contributed articles and ghostwritten op-eds
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Healthcare conference speaking opportunities
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Crisis communications and reputation management
Brand Messaging & Positioning
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Healthcare buyer-focused value propositions
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Competitive differentiation strategies
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Investor and stakeholder messaging
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Content strategy aligned with sales cycles
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Message testing with healthcare decision-makers
Growth Communications
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Funding announcement strategy and execution
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Product launch campaigns for healthcare markets
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Partnership and M&A communications
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Award submissions and industry recognition
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Digital amplification and LinkedIn executive branding
"Society22 helped us articulate our value proposition in a way that resonated with health system executives. Within six months, we went from unknown startup to meeting with five of the top 10 health systems in the country."
— CEO,
Clinical Decision Support Platform
"Their healthcare media relationships are unmatched. The coverage they secured during our Series B positioned us as the category leader and attracted strategic buyers we couldn't have reached otherwise."
— CMO,
Digital Therapeutics Company
"They don't just do PR—they think like business partners. Every campaign drives real pipeline impact."
— VP Marketing, Revenue
Cycle Management Platform
recent client
success stories
Ready to Transform Your Market Presence?
"The HealthTech Executive's Guide to Building Market Credibility"
Healthcare moves slowly, but perception changes can happen quickly with the right strategy. Let's discuss how strategic communications can accelerate your growth.