SOCIETY22 PR
Award-Winning PR Agency in New York Driving Brand Visibility

MARKETS WE are experts IN
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HealthTech
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FinTech
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Cyber Security
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Energy

Core
Core Plan Includes:
$4,500 / month
Unlimited Pitching Cycles
& Story Creation
Unlimited Monthly Media Opportunities
Media Relations Team
Digital Publication Outreach

Expert
Includes Core plus:
$7,500 / month
Unlimited Monthly Media Opportunities
Television Pitching
Contributor Opportunities
NewsJacking
Podcast and Radio Pitching
Editorial Team
Ghostwriting

Growth
Expert Plan Includes:
$12,500 / month
Unlimited Monthly Media Opportunities
Guaranteed Top-Tier Opportunities
Senior PR Strategist & Team
Print Publication Pitching
Industry & Competitor Research
Graphic Design Team
Top-Tier Contributor Author
Speaking & Award Submissions

Enterprise
Includes Core plus:
$ Contact Us
Unlimited Monthly Media Opportunities
Corporate Communication Plan
Online Reputation Management
Crisis Management
Analyst Relations
External Communication Audit
Media Training
Sales Enablement Strategy
Access to C-suite Advisors

WHy work with society22?
Because out growth-focused process works. Whether you're launching a product, managing brand reputation, or expanding your influence, we bring the strategy and execution needed to thrive in New York competitive landscape.

STRATEGY
As your dedicated public relations partner, Society22 PR crafts personalized campaigns that engage press, connect with key industry voices, and amplify your brand authority.



EXPOSURE
With deep relationships across healthcare media and conference circuits, we understand how to position new technology for adoption within complex enterprise environments.

REAL RESULTS
Our team is experts in the enterprise buying process and knows how to translate technical value into media narratives that resonate with decision-makers at organizations like CVS, Athenahealth, Fidelity Investments, Walmart and Cigna.

Why Companies Choose Society22
Brand narrative development and messaging hierarchy
Reputation management and brand audits
Stakeholder and investor messaging alignment
Mission, vision, and values articulation
Tone of voice and content guidelines
Brand Strategy & Messaging
Content creation days for brand photo and video assets
Top-tier editorial team of ghostwriters
Social media storytelling aligned with media strategy
LinkedIn and blog content calendars
Repurposing media placements into high-performing paid and organic social campaigns
Creative Content & Amplification
Executive brand development
Thought leadership positioning
Ghostwritten contributed articles and op-eds
Keynote and speaking engagement strategy
TEDx and high-visibility stage opportunities
LinkedIn content strategy and execution
Media training and message coaching
Executive & Thought Leadership
Influencer and ambassador sourcing and management
Celebrity and expert partnership negotiation
Strategic brand collaborations and co-branded campaigns
Paid and organic influencer activations
Influencer & Partnership Campaigns
Investor relations and pitch narrative development
Fundraising announcement strategies
Board and stakeholder communication plans
Investor & Stakeholder Communications
Press outreach and media coverage
Editorial coverage in top-tier national, trade, and local media
Product launches and announcements
Funding announcements
Crisis communication and reputation management
Healthcare and industry awards submissions
Media Relations & Press Strategy

we turn your expertS into industry leaders.
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speaking Opportunities
At Society22, we strategically position our clients to speak at the industry's most influential healthcare conferences, including CES Digital Health Summit, J.P. Morgan Healthcare Conference, Fierce JPM Week, HIMSS Global Health Conference and Exhibition, ACHE Congress on Healthcare Leadership, HLTH, Healthcare Design Conference and Expo, CROI (Conference on Retroviruses and Opportunistic Infections), the World Health Summit, ADCES Diabetes Care Conference, Psychedelic Science by MAPS, RosettaFest, Healthcare Advocate Summit, LSX World Congress USA, and the Women in Medicine Summit.
In addition to keynote placements and panels, we curate bespoke brand activations designed to deepen audience engagement—from private investor roundtables to immersive wellness lounges and community-driven experiences. These activations amplify thought leadership, drive media interest, and create meaningful connections with peers, partners, and potential customers.
We also leverage New York status as a global leader in life sciences and healthcare innovation by targeting top-tier events hosted in the region such as BIO International Convention, Digital Health Innovation Summit, MedTech New York, Precision Medicine Forum, Harvard Global Health Catalyst Summit, and the MassBio Annual Meeting. These events provide unparalleled access to key decision makers, research institutions, hospital networks, and investors at the forefront of healthcare advancement.
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brand Activations
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New York
top-tier events
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Strategic Media Relations
We don’t chase vanity metrics or make promises about placements we can’t control. Instead, we focus on what we *can* control: building genuine relationships with journalists who cover your beat, crafting narratives that serve their editorial needs, and positioning your executives as go-to sources in healthcare and healthtech. Our media relations work centers on controllable activities that build momentum over time: targeted media list development, personalized journalist outreach, strategic story angle development, and consistent executive positioning. We track what matters—meaningful conversations with tier-one journalists, inbound media inquiries, and coverage that moves business outcomes like partnership discussions, investor interest, and talent recruitment. This approach has helped our clients secure coverage in Forbes, TechCrunch, CNBC, and major trade publications—not through luck, but through systematic relationship-building and strategic narrative development. We’re transparent about timelines, realistic about what coverage we can influence, and focused on the business impact of every media relationship we build.
Your executives have expertise. We help them become voices that shape industry conversations. Our thought leadership program goes beyond ghostwriting LinkedIn posts. We develop comprehensive positioning strategies that establish your leadership team as authoritative sources on the issues that matter to your business. We create frameworks for consistent content development across owned channels, bylined articles, speaking opportunities, and media commentary. More importantly, we build systems that integrate into your team’s workflow through dedicated Slack channels, regular strategy sessions, and execution checklists that keep momentum without overwhelming your calendar. The result? Inbound speaking invitations to events like SXSW and industry conferences, media requests for expert commentary, and the kind of industry credibility that opens doors to enterprise partnerships and board rooms. We measure success by the conversations your thought leadership generates—investor meetings, partnership inquiries, and talent that seeks you out because they’ve been following your content.
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Thought Leadership Development
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